Civil Rights Movement Archive Annual Report
for the Year 2019
As of January 1, 2020

Website Traffic

According to Google there were 263,244 visits to our site in 2019. A "visit" is someone coming to the site and viewing one or more pages. If someone comes a second time, that's counted as a second visit. Roughly 86% of our visitors came from the U.S, with 14% from other nations. Not surprisingly, most of the foreign visitors come from English-language nations, but we get some visitors from just about everywhere.

[Annual visits graph] Annual Traffic Since 2010
  2010: 328,000 (est)
  2011: 332,559
  2012: 348,990
  2013: 419,716
  2014: 355,153
  2015: 445,951
  2016: 355,015
  2017: 300,931
  2018: 253,677
  2019: 263,244

We launched our site 20 years ago in 2000 under the name Civil Rights Movement Veterans Website. In 2019, we changed our name to Civil Rights Movement Archive to better reflect our actual content and how people are using the site.

As you can see from the graph above, in recent years the annual number of visitors to our site has fluctuated up and down between 250,000 and 450,000. Students form the majority of our users. For young (and not-so-young) folk, web traffic is increasingly driven by social media where we are not active and this has limited our growth. Another factor limiting our growth is that we're a research-oriented, article, document, & narrative focused site that is not well-suited for either smartphone viewing or Twitter-limited attention spans.

Still, for a volunteer-run, non-commercial, educational website with nothing for sale, and no promotion budget nor any kind of foundation or corporate funding, more that 250,000 visits per year is not too shabby.

As shown by the month-by-month graph below, our traffic rises and falls with the school calendar as grade school and college students use the site for homework, reports, research, and so on. When school is in session, the number of visits to the site on school days generally ranges from 600 to 1100 (compared to 300-800 when school is not in session). Our busiest months are usually January (MLK Day), February (Black History Month), and April & May when term papers come due.

[Monthly visits graph]


2019 Financial Report

Our Civil Rights Movement Archive receivies no funding grants from nonprofits or large philanthropists. Almost all of the donations we receive come from Freedom Movement veterans themselves in small amounts which we use to pay for audio-transcriptions, technical enhancements, and data-entry help since we can no longer carry that load entirely on our own. The financial report below covers only our donation income and the expenses paid by those donations, it does not include our volunteer-labor or the out-of-pocket and in-kind expenses that we cover ourselves.

Donations $7,493
Lit/Book Sales $50
Total $7,543

Computer Repair/Software -$294
Copying -$37
Data Entry -$3,464
Documents -$75
EmailSvc -$495
Graphic/Web Design -$75
Misc -$400
Pins -$77
Printing -$129
Scan -$76
SSL Certificate -$100
Transcriptions -$2,104
Web-Hosting -$100
Total -$7,426

NET $72


Website Content

A lot of new content was added to the site in 2019. The number of stories, letters and documents significantly increased. We now provide well over 6000 searchable documents, letters, articles, & etc, (excluding photos and images).

Some Rough Content Counts:

656  Movement Veterans listed on Roll Call (names, testimony, contact info)
587  Stories, narratives, & oral histories by Movement activists
1693  Movement photos & art
3723  Original Freedom Movement documents
754  Original letters & reports from the field by Movement participants
449  Original articles & speeches by Movement activists
263  History & Timeline Articles
250  Commentaries by Movement participants
52  Transcribed discussions of Movement veterans
209  Movement-Related Poems
653   Freedom Movement books listed in the Bibliography
1510  Web Links, to other Movement websites & pages

Most Visited Sections:

1. Poems of the Freedom Movement*
2. Frequently Asked Questions About the Civil Rights Movement
3. Freedom Rides and Riders
4. Southern Freedom Movement Documents
5. Our Stories
6. Photo Album: Images of a Peoples Movement
7. Southern Freedom Movement Veterans Roll Call
8. Our Words: Articles & Speeches From the Southern Freedom Movement
9. Reports & Letters From the Field
10. In Our Memories They Live Forever
* From the traffic stats it appears that people are using our site to find social justice poems by famous Afro-American poets like Langston Hughes, Paul Dunbar, Frances Harper, Sojourner Truth, and others.

Most Read History & Timeline Pages:

1. The Year 1960 — (Student Sit-ins, SNCC Founded, New Orleans Schools, etc)
2. The Year 1961 — (Freedom Rides, Albany Movement, McComb MS, Baton Rouge, etc)
3. 1963: January-June — (Birmingham, Greenwood, North Carolina, Medgar Evers, etc)
4. 1963: July-December — (March on Washington, St. Augustine, etc)
5. The Year 1954 — (Brown v Board of Education & Massive Resistance, etc)
6. 1964: Mississippi Freedom Summer Events
7. The Year 1955 — (Montgomery Bus Boycott, Emmett Till, Baltimore Sit-Ins, etc)
8. 1965: Selma & the March to Montgomery
9. The Year 1962 — (Greenwood, Meredith at 'Ol Miss, Jackson, etc)
10. The Year 1951 — (Building Brown cases, Student Strike Moton High, Murder of the Moores)

Most Viewed Photo Album Pages:

1. The Sit-Ins — Off Campus and Into Movement
2. Posters
3. The Freedom Rides
4. The Children's Crusade Birmingham — 1963
5. They Say That Freedom Is a Constant Struggle
6. Young People Lead the Way
7. Mississippi Freedom Summer — 1964
8. Selma, Lord, Selma
9. Keep Your Eyes on the Prize, Hold on! Hold on!
10. March to Montgomery

Most Read Articles by Movement Veterans:

1. Are You Qualified to Vote? (literacy tests)
  a. Alabama Voter Literacy Test
  b. Louisiana Voter Application and Literacy Tests
  c. Voter Registration: How it Worked in Alabama
  d. Alabama Voter Application Form
  e. Mississippi Voter Application & Literacy Test
  f. Alabama Voter Literacy Test: Parts "B" and "C"
  g. Voter Registration: How it Worked in Georgia
2. Voting Rights History: Two Centuries of Struggle
3. Example Segregation Laws
4. The Power of Freedom Songs
5. Original Draft of John Lewis' Speech to the March on Washington
6. March on Washington Articles
7. Nonviolent Resistance as Practiced in the Civil Rights Movement
8. Black Power articles & speeches
9. Grenada Mississippi – Chronology of a Movement
10. Nonviolent Training

Most Read Thoughts and Commentaries by Movement Veterans:

1. Ghettos, Segregation, & Poverty in the 1960s, Bruce Hartford
2. Courage Was the Key, Bruce Hartford
3. Dear friend statement, Diane Nash
4. A Black Man Fights the Draft, Michael Simmons
5. In the Attics of My Mind, Casey Hayden
6. The Help," (film review), Casey Hayden
7. Atlantic City Revisited – Mondale & the Movement, Mike MIller
8. John Dewey & Citizen Politics, Harry Boyte
9. 50 Years On: Looking Back on the Freedom Movement, Bruce Hartford
10. Wilcox County AL Churches: Sanctuaries & Action Centers in the CRM, Maria Gitin

Most Viewed Original Freedom Movement Documents:

1. The Other America, Martin Luther King, 1967
2. I'm Sick and Tired of Being Sick and Tired, Fannie Lou Hamer, 1964
3. An Appeal for Human Rights, Atlanta students, 1961
4. Bigger Than a Hamburger, Ella Baker, 1961
5. Montgomery Bus Boycott Leaflet, 1955
6. The Basis of Black Power, SNCC Atlanta project, 1966
7. School Desegregation Workshop Notes, Rosa Parks, 1955
8. Birmingham Manifesto, 1963
9. SNCC Statement on Vietnam, 1966
10. Civil Rights Act of 1966, 1966
11. Student Nonviolent Coordinating Committee Founding Statement, 1960
12. Letter From Birmingham Jail, Martin Luther King, 1963
13. Speech to Anti-Vietnam War Protest, Martin Luther King, 1967
14. Economic Bill of Rights, Martin Luther King & SCLC, 1968
15. SNCC Position Paper: Women in the Movement, 1964
16. List of Documents, Oral Histories & Interview Archives, current
17. Beyond Vietnam: A Time to Break Silence, Martin Luther King, 1967
18. SNCC Report From Selma, Silas Norman & John Love, 1965
19. Minutes, Montgomery NAACP, Rosa Parks, 1955
20. Testimony of Fannie Lou Hamer, Democratic Convention, 1964
21. Civil Rights Act of 1964
22. Minutes, Montgomery NAACP, Rosa Parks, 1955
23. Report on Project to Desegregate Sand Springs OK Public Schools, James Russell, 1964
24. Regarding Forging a Relation With Saul Alinsky, Mike Miller, SNCC. 1967
25. This Mother is Proud Her Daughter is in Jail, Justine O'Conner, 1961

Submitted January 1, 2020
Bruce Hartford, webspinner

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(Labor donated)